Save time and money
With webinar, you can dispense organizational constraints related to physical conferences. No travel, no room reservation; everything is done directly online from your place. Webinars offer the same benefits of a physical event without the trouble of missing workdays. Participants follow a qualified speaker – an expert in his field in 30 minutes and have 15 minutes for Q&A with live and direct responses. Regarding speakers, they can share their knowledge and give advice to potential clients, together with chat function, they can get the feelings of participants. Therefore, webinar allows you, whether a speaker or a participant, to interact effectively with professionals in just 45 minutes.
As you know, webinar is a means of communication which is significantly less expensive than any similar physical event. Of course, for the same result, participants and speakers will pay no cost of transportation, accommodation or rental of meeting room. Likewise, webinar requires no huge investment, the conference platform is free so you just need the internet connection to connect. Webinars in Webikeo are free for participants.
A convenient and easy to use tool
Webinars, accessible from anywhere, allow to open the borders of your business and encourage your international presence. Whether you are in France or abroad, you can participate in webinars easily by connecting to Webikeo platform. To enter the virtual room, you simply sign up for favorite webinars in advance and present on time on D-day . The functions of web conference platform are easy to master and easy to use.
Whether to chat, make video or use visual-aids, you do not need to be an IT expert. In addition, the ability to retake the content of webinar by downloading the attached files and the recordings is an undeniable advantage for those wishing to keep a written medium of their web conference.
What a paradox! A webinar is a virtual conference, yet the interaction between participants and speakers is considerably more qualitatively and quantitatively than a physical conference. Indeed, the speaker is closer to his audience. He may seek the viewpoints of participants, acknowledge their needs, meet their satisfaction and especially respond to their questions in real time. So rather than guessing what your audience want to know, clarify or deepen, just ask them ! Participants even feel more attention and care from speakers because their opinions and comments are taken into account. The expertise is also disseminated in more relevant community where it really matters. Please notice that the webinar also benefits those who are generally too shy to deliver speech in physical conference with the same number of people.
A mine of information
As shown, the interactive nature of webinar allows you to gather crucial information about your expertise and solution. These come directly from the participants when you understand their needs, fears and satisfactions… Also that information enables you to improve your offer and adapt it to your target.
Furthermore, with the obligation to fill a registration form to attend the webinars, Webikeo is able to send to the speaker contact information (first name, last name, company name) of webinar participants. These contacts can become potential future clients so you should contact them !
Finally, Webikeo can send key indicators of your webinar. Thanks to them, you can know the typology of subscribers, the rate and engagement level of partipaticipants and leads generation. You also know who have downloaded your presentation or who want to exchange business card. In brief, you have a mine of information, all are as interesting as others to evaluate and improve. Spend some time to analyze these indications, if well exploit, you can gain a lot.
Increasing conversion rate
Since each registrant is a potential customer, the webinar is fully integrated into your sales process. Once the conference finishes, it is your sales team that take charge of generating new customers. The information collected during your webinar and its analytical report help you a lot in this task. Indeed, contacting your customers is very efficient because you already know their needs and fears, analyse them to adjust your speech and then trigger the right contact at the end of your webinar.
Thanks to webinar, you do not need to present yourself in detail because they already know you. This has a significant impact on your conversion rate. In fact, people show more inclination to spend their money on the one they know, appreciate and trust. Webinars, mainly due to their high interactivity, enable you to establish such a relationship with your prospects. In 45 minutes, they listen to you and you know what they want to listen.